The food and beverage industry spends nearly $2 billion per year marketing mainly salty, sugary, fatty food to children and adolescents in the midst of an obesity crisis. NPLAN attorneys are national experts on the constitutional and statutory issues that policymakers must heed when taking steps to reduce kids’ exposure to junk food marketing.
We have developed a variety of resources to help advocates pursue legal and policy strategies to improve the food marketing environment:
- Read NPLAN’s FAQs that break down in plain language what the First Amendment has to do with government action on food marketing to children.
- Investigate how to address junk food marketing in schools through healthy vending policies and policies restricting food and beverage advertising in schools.
- Check out the model ordinance that inspired Santa Clara and San Francisco to enact the nation’s first ordinances delinking toys from unhealthy fast food meals.
- Peruse the groundbreaking report Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions to learn about how marketers are mining private data through advergames, Facebook conversations, and cell phone aps in order to tempt adolescents with personalized junk food promotions.
- Get familiar with what the FTC and state attorneys general can do about unfair and misleading food marketing.
- Understand why preemption has profound implications for localities seeking to improve the food marketing environment.
- Learn about the soda supply chain, from manufacturing and bottling to market research and distribution in Breaking Down the Chain: A Guide to the Soft Drink Industry.
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